About + Testimonials

The VISCO difference

VISCO- A fifth generation, family-owned business. Established in Portland, Oregon during the Second World War, the original foundry business provided cast parts to ship buildres engaged in support of the war effort. When the war ended, William ‘Bud’ Herring relocated his foundry works to Eugene, naming it Valley Iron and Steel Company. The majority of the work during the postwar years consisted of cast sprockets and other hard goods for the lumber industry. Eventually, cast iron manhole covers, treegrates, catch basins and related products became their primary workload to service a growing number of public works projects.

In the early 1980s, Bud passed the reins to his son Roger who renamed the company VISCO. The 80s were a time of growth and urban renewal and the younger Herring quickly realized a market existed for improved street light standards and traffic-related cast iron and steel parts. Today, VISCO is recognized by architects and planners worldwide for its wide variety of handsome, well-crafted and reliable traffic and streetscape products.

Architects and planners of communities, parks, municipalities, and universities depend on VISCO’s wide variety of interchangeable castings. Whether in an old town setting or contemporary business district, VISCO’s cast-iron poles blend comfortably into any surroundings. VISCO’s multi-purpose streetscape, traffic and pedestrian features help establish traffic patterns while enhancing curb appeal and increasing pedestrian safety.

O/M Operation, Maintenance

VISCO has designed all streetscape equipment for years of minimal maintenance. Relamping, globe replacement, wiring access and ease of component casting replacement through the use of split castings has been carefully engineered into our product line. Our 40-year history and commitment to the future assures the availability of products, component parts and any technical assistance that may be required.

Testimonials

“Dear Mr. Herring, I would like to take this opportunity to express our satisfaction with the street lights purchased from your company. As the style of your standards and fixtures accent the motif of our main street buildings, we have received many compliments from the business and private sectors. We are very pleased with the quality of design and workmanship of these units. They have generated an interest, by the community, to further improve the down town area. We are proud, as a Municipal Electric Utility with your cooperation, to furnish these lights to the City of Portland. The Public Relations between the residents, the City Council, and the Board of Power & Light have increased tremendously. I would consider it a privilege for you to use this letter as a recommendation to any prospective customers.”

Respectfully Yours,

Nyle F. Blaschka
Supt. Electric Utilities
City of Portland, Michigan

Chris, We are incredibly happy with your company’s professionalism, quality of service, craftsmanship, and beautiful finished products. When we approached you with our light project and discussed our targeted completion date, you went above and beyond for us and managed to get everything manufactured and shipped ahead of schedule. As a small business owner, I know how rare it is to deal with companies that are easy to work with, true to their word, and come through on their promises. Your company’s performance, quality of product, and attention to detail is impressive. We love our lights and would highly recommend your company to anybody seeking high quality, well-built street light fixtures.

John Glaser
Glaser Enterprises
Fresno, California